ICO News: ‘Blockchain’s Netflix’ raises $530 million during ICO pre-sale

TaTaTu, a blockchain-based, incentivized video streaming platform, just raised an impressive $530 million during its ICO (initial coin offering) pre-sale.

ICO News: ‘Blockchain’s Netflix’ raises $530 million during ICO pre-sale

Third highest-grossing ICO of all-time

Following the success of the pre-sale, organizers announced that TaTaTu would not be going ahead with its planned public sale because enough was raised during the pre-sale.

The amount of money raised during TaTaTu’s pre-sale makes it the third highest grossing ICO of all-time, behind EOS, which raised $4 billion during its year-long ICO, and Telegram, which pulled in $1.7 billion (but has since been plagued by rumours of regulatory difficulties threatening to force the Russian-based messaging app to refund investors), respectively.

TaTaTu describes itself as “the first video-on-demand and social platform to reward you for watching moves (sic), music videos, sports, gaming and celebrity content.” In contrast with current entertainment platform models, TaTaTu says that its use of blockchain allows for viewers to be rewarded for interacting with content: “because the user is not the product.” 

About TaTaTu

“The first social entertainment platform to reward its users for sharing and watching movies, music videos, sports content and more.”

TaTaTu is the next generation social entertainment platform that rewards users to consume content.

  • Every view is recorded on the blockchain in real time
  • Choose from our collection of action movies, comedy, sports, music videos, and more.
  • Join our Telegram community now: https://t.me/tatatuofficial  
  • No need to sign up to other apps
  • TaTaTu give the power back to the user by allowing them to earn tokens with views

Company details

  • Website: http://www.tatatutoken.io
  • Headquarters: Charlestown, Nevis
  • Year founded: 2017
  • Company type: Public Company
  • Company size: 51-200 employees
  • Specialties: movies, gaming, music, blockchain, video on demand, and entertainment

“TaTaTu is the right product and blockchain is the right technology”

CEO Andrea Iervolino released the following statement via Medium:

TaTaTu thank you

TaTaTu has reached its goal during private sale

Thank you!

When I started out in late 2017, I had one goal in mind — to create a new business model for the entertainment industry — plus a new social platform.

A few days ago we introduced the idea of a universal token for the entertainment industry. We remained true to our word by announcing partnerships that link the “real world” with the crypto world, that showed commitment to great quality productions and anticipate a real roadmap of platform development and acquisition of content.

This idea has been validated during the launch of the Alpha version of our app reserved to 500 alpha testers. We reached that number in few seconds as well as over 200,000 subscribers to our waiting list in little over two hours.

My first big THANK YOU goes to our supporters, our fans and our communities who never stop supporting us.

I strongly believe the industry needs a new business model: a three-way approach that includes the user, the platform and the content creator — all operating on the same level. This will be fuelled by high quality advertising.

The model includes , rather than excludes, all the stakeholders. It’s a fair and transparent business model for all.

TaTaTu is the right product and blockchain is the right technology.

Entering a multi-billion market, acquiring and producing content, growing the user base and developing a top quality product is no easy task.

Today we are extremely proud and honoured to announce that our token has been sold out with the sole support of our partners.

We will reveal more details in the upcoming weeks so please bear with us for further announcements.

To them goes my second big THANK YOU, for believing in us, for believing that a different online entertainment industry really is possible.

Our partners are right behind TaTaTu — it is amazing to have such overwhelming enthusiasm.

We have come do the decision that running a public sale in the current regulatory environment would have exposed the project to too many risks, both for us and for everyone buying our token.

Therefore, we will not be making the token available on general sale. We know that many will be disappointed, but we feel this is the right approach.

Our vision is for the TTU Token to become the single cryptocurrency for the media entertainment industry. There will be no shortage of opportunities to take part of this vision and for you to become a TTU token holder.

This, we believe, is the best use we could possibly make of our token and also the best way to include our supporters in our mission.

We won’t be asking for financial support where none is needed. TaTaTu is about giving and rewarding rather than taking.

My third big THANK YOU goes to my incredible team. We’ve been through the good and the bad but we all stick together as a family.

It has been an incredible journey and the learning curve has been steep.

We’ve been on the road for months, meeting partners from all over the world and from many industries working tirelessly often during nights and weekends.

TaTaTu is the product of many brilliant minds brought together by the dream to create a new cryptocurrency for the masses, to democratize the online media industry and to create a fair and transparent system.

This is our vision and this is how it will remain.

Thank you,

Andrea Iervolino

What comes next?

On July 1st TaTaTu Beta will be released and made available on Google Play Store and Apple App store. Don’t forget to sign up to our waiting list to be the first to be notified about our new releases.

Don’t forget to follow us on Facebook, Twitter and Instagram.

For more info on TaTaTu, please refer to the whitepaper

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