Upcoming ICO: Introducing Gabro, the blockchain-based loyalty rewards platform

Hong Kong-based Gabrotech will, on July 31, launch the public round of its ICO (initial coin offering), in support of its innovative new platform.

Upcoming ICO: Introducing Gabro, the blockchain-based loyalty rewards platform

Gabro aims to disrupt the loyalty rewards market with its exciting new offering; the token sale will conclude on August 30 (full ICO details below).

ICO details

GBO ICO details

Gabro’s mission

The loyalty rewards program market is worth an estimated $500 billion, with each household enrolling in an average of 25 programs.

However, the actual utilisation of rewards points varies from 10% to 80%, depending on sector.

Surveys indicate that up to 78% of consumers are unsatisfied with the fragmented state of the loyalty program market.

Many consumers also hold the belief that loyalty program operators (LPOs) make it difficult for them to redeem points, as expired points become a form of profit to the LPOs.

This represents a huge opportunity for Gabro to improve things...

How it works

GBO how it works

What Gabro says

In Gabro, we have a vision to disrupt the loyalty rewards market and hand back the control of rewards rules to the public.

Our open-loop decentralized ecosystem Gabro aims to provide consumers with the ability for instant redemption and manage multiple loyalty point and exchange them freely on a single blockchain enabled platform.

Our blockchain solution provide proof of ownership for rewards, contracts (terms) and conversion capability at low operating costs.

New partners and coalition could be added to program almost instantly, with low security risk even if a partner is unknown and not-yet trusted.

  • Website: https://gabrotech.io/
  • Headquarters: Hong Kong, Hong Kong
  • Year founded: 2017
  • Company type: Privately Held
  • Company size: 11-50 employees

For more info on the Gabro project, please refer to the whitepaper

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