Perform Group

Perform Group started operating in 2007 after Premium TV Ltd and Inform Group combined their assets and operations. Soon after incorporation, Perform Group launched an acquisition campaign that saw become part of the company. Other acquisitions include Opta Sports and RunningBall. Perform Group serves customers worldwide.

The company was listed on the London Stock Exchange from 2011 but exited the exchange after a successful takeover by Access Industries. Access Industries is a private conglomerate that has interests in several industries. The company invests in real estate, venture capital, media and entertainment, and natural resources and chemicals. Perform Group Limited leads Access Industries’ investment into media and entertainment.

Since its acquisition, Perform Group has made huge investments in sports. Notably, the company committed $1 billion to promote boxing in the US annually for more than eight years. DAZN, a sports streaming service owned by Perform Group, earned the exclusive rights to broadcast boxing events. Perform Group is headquartered in Feltham, England.

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