How to buy Bitcoin online

Bitcoin was the world’s first cryptocurrency and it is still the most widely traded coin today. This page guides you through how to buy Bitcoin, and what to consider when you do.
Tip: our preferred broker is, eToro: visit & create account

This beginner-friendly guide takes you through everything you need to know about how and where to buy Bitcoin. From what Bitcoin is and how it works to, what to consider when buying and selling coins – find out if now is the best time to invest in Bitcoin.

Compare where to buy Bitcoin, and open an account

If you’re ready to buy Bitcoin now, simply click one of the links in the table below to visit one of our trusted partners. We compare all the best online brokers to help you find the right platform when buying cryptocurrency. If you need to know a little more about how to buy Bitcoin and what to consider, then scroll down and keep reading.

eToro
Key Features
Access the world’s most popular Crypto assets including Bitcoin, ETH, LTC, XRP
Automatically copy the trades of top Crypto traders
Deposit using PayPal + 9 other deposit options available (not available to US users)
Min Deposit
$200
United States
Start Trading View key features
Key Features
Access the world’s most popular Crypto assets including Bitcoin, ETH, LTC, XRP
Automatically copy the trades of top Crypto traders
Deposit using PayPal + 9 other deposit options available (not available to US users)
Top Coins
  • BTC
  • BCH
  • XRP
  • ETH
  • ETC
Payment Methods
Credit Card, Debit Card, Wire Transfer, PayPal, Skrill, Neteller, Yandex, WebMoney, MoneyGram
eToro is a multi-asset investment platform with more than 2000 assets, including stocks, ETF’s, indices, commodities and Cryptoassets. eToro offers over 14 Cryptoassets to invest or invest in their CryptoPortfolio where investors can benefit from the accumulated growth of Bitcoin, Ethereum, XRP, Litecoin and other leading cryptocurrencies. eToro users can connect with, learn from, and copy or get copied by other users.
CEX.IO
Key Features
Margin Trading with full legal compliance
Cryptocurrency staking
Various Payment options
Min Deposit
$20
United States
Start Trading View key features
Key Features
Margin Trading with full legal compliance
Cryptocurrency staking
Various Payment options
Top Coins
  • BTC
  • ETH
  • USDT
  • BCH
  • BTG
Payment Methods
Credit Card, Debit Card, Wire Transfer, Cryptocurrencies, Skrill
Cex.io offers exchange of fiat currency for Bitcoin Ethereum, Tether, and 23 other cryptocurrencies, as well as Bitcoin/Ethereum trading against the USD.
CedarFX
Key Features
0% Commission Account
Low Spreads
Eco-Account Option
Min Deposit
$10
United States
Start Trading View key features
Key Features
0% Commission Account
Low Spreads
Eco-Account Option
Top Coins
  • BTC
Payment Methods
Bitcoin, Credit Card, Debit Card
CedarFX is an eco-conscious broker offering 0% commission trading on 170+ assets, including Forex, Cryptocurrency Pairs, Stocks, Indices and Commodities. With up to 1:500 leverage, no-fee transactions and low spreads, traders can make the most of their funds. CedarFX also offers an Eco Account option to support tree planting and sustainability projects.
LonghornFX
Key Features
The broker offers access to a trusted MetaTrader trading system
Pricing is ensured to be completely transparent, also providing accuracy and speed
Trade a Wide Variety of Assets with Leverage up to 1:500
Min Deposit
$10
United States
Start Trading View key features
Key Features
The broker offers access to a trusted MetaTrader trading system
Pricing is ensured to be completely transparent, also providing accuracy and speed
Trade a Wide Variety of Assets with Leverage up to 1:500
Top Coins
  • BTC
  • BCH
  • ETC
  • ETH
  • NEO
Payment Methods
Credit Card, Debit Card, Visa, Bitcoin
LonghornFX is a true ECN STP broker dedicated to delivering a superior trading experience to traders no matter their level of experience. Their services are based on transparency, innovation and efficiency, ensuring an unparalleled trading experience for all.
Binance
Key Features
Huge range of cryptocurrencies
Highly liquid
2 Factor Authentication
Min Deposit
$1
United States
Start Trading View key features
Key Features
Huge range of cryptocurrencies
Highly liquid
2 Factor Authentication
Top Coins
  • ZRX
  • LEND
  • ACT
  • ADX
  • ELF
Payment Methods
Cryptocurrencies
Binance has grown exponentially since it was founded in 2017 and is now one of, if not the biggest cryptocurrency exchanges on the market.

What is Bitcoin?

Bitcoin is the most widely used and traded cryptocurrency in the world. Instead of requiring a centralised body such as a bank to verify transactions, all Bitcoin payments are recorded on a public ledger called a Blockchain which is constantly maintained by users of the cryptocurrency. This means that Bitcoin can be bought, spent, and traded without the need for any institution to oversee the process.

Not only is it the largest crypto, Bitcoin was also the first. It was launched in 2008 through an academic paper entitled, Bitcoin: A Peer-to-Peer Electronic Cash System. This paper was published under the name Satoshi Nakamoto, which most people today believe to be a pseudonym for a group of mathematicians who worked on the project together. The identity/identities of Satoshi Nakamoto have never been revealed.

How does Bitcoin work?

Bitcoin works by recording any and all movements of coins on a blockchain. When one coin is sent from one wallet to another, the information about this transaction is added to the blockchain. As the blockchain is publicly accessible to everyone, this creates an immutable record that the Bitcoin has moved from one location to another.

This might sound fairly trivial, but it’s this process that allows Bitcoin – and all other cryptocurrencies – to exist. Before Satoshi Nakamoto’s white paper in 2008, nobody had figured out a way to prevent somebody spending the same coin more than once without having a centralised body (such as a bank) keeping a record of all transactions. With the invention of the blockchain, the ‘double spend problem’ was solved and Bitcoin became a viable alternative currency.

This is just a very short summary of the way Bitcoin works. To get the full picture, and understand the meaning of key processes such as Bitcoin mining, take our quick and free Bitcoin 101 course. Keep reading to find out how to buy Bitcoin now.

How to buy Bitcoin online – step-by-step guide

Step 1. Find an exchange to buy Bitcoin

If you’re wondering where to buy Bitcoin, then there are a wide variety of exchanges you can use. Every platform has its own benefits and drawbacks, and our in-depth reviews and quick comparison tables (one of which you’ll find at the top of this page) can help you make the right choice. For now, here are two of our favourite Bitcoin exchanges:

  • Binance: Binance is one of the largest and best cryptocurrency exchanges around, with the option to trade Bitcoin along with a huge variety of other coins. It has a user-friendly app, and offers very competitive fees. You can open an account right here >
  • Bitpanda: Bitpanda is a user-friendly cryptocurrency exchange that allows users to invest in Bitcoin quickly and easily. The registration process is simple, and after signing up you can buy Bitcoin and more than 50 other cryptos. Register with Bitpanda by clicking this link >

Step 2. Sign up and fund your account

To use an exchange, you’ll usually have to sign up and register for an account. The exact steps this will require vary from platform to platform, but expect to be asked to provide an email address, phone number, and photo ID.

In terms of funding your account to buy crypto, the payment methods accepted again will depend on your chosen platform. Some exchanges only allow you to make deposits in cryptocurrency, and those that accept fiat deposits won’t always accept e-wallets such as PayPal

Step 3. Buy Bitcoin

You will be able to buy Bitcoin once you have funded your account. Simply select ‘Bitcoin’ from the list of coins you can buy and trade, or select the trading pair for the coins you’re trading (e.g. BTC/GBP if you’re buying Bitcoin with British Pounds) and execute your trade.

Step 4. (Optional) Get a suitable wallet

With most exchanges, you can hold your Bitcoin on the exchange platform. While this is convenient if you’re looking to trade Bitcoin, it can be worth getting your own personal wallet if you’re going to buy and hold Bitcoin for a long time. This is the best way of keeping your coins secure, and these are two of our recommended options:

Binance
Key Features
Huge range of cryptocurrencies
Highly liquid
2 Factor Authentication
Min Deposit
$1
United States
Start Trading View key features
Key Features
Huge range of cryptocurrencies
Highly liquid
2 Factor Authentication
Top Coins
  • ZRX
  • LEND
  • ACT
  • ADX
  • ELF
Payment Methods
Cryptocurrencies
Binance has grown exponentially since it was founded in 2017 and is now one of, if not the biggest cryptocurrency exchanges on the market.

How to trade Bitcoin – step-by-step guide

Step 1. Find a broker

If you’re looking to trade Bitcoin, then the best option is to use an online broker that allows you to open and close positions quickly. Pretty much all brokers that allow cryptocurrency trading will allow you to trade Bitcoin, and here are two of our top picks:

  • eToro: One of Europe’s most popular brokers, eToro allows users to trade a variety of assets including cryptocurrencies such as Bitcoin. Using your eToro account you can also trade CFDs on forex, commodities, and stocks – so your investments don’t have to purely crypto-based. Register for an eToro account now >
  • Plus500: Similarly to eToro, Plus500 is a well-known online broker that supports CFD trading for number of different cryptocurrencies and other assets. You can trade other large-cap cryptocurrencies such as Litecoin and Ethereum on Plus500. Start trading with Plus500 today >

Step 2. Deposit money

Before starting to trade you’ll need to make a deposit into your account. Brokers will usually accept deposits only in fiat currencies (e.g. GBP an dUSD), and there will typically be fees associated with deposits and withdrawals. Have a read of our reviews to find the best deal.

Step 3. Decide how you’d like to trade

The two trading options you’ll have with most brokers will be CFDs (contracts for difference) or spread betting. With both of these approaches, you’ll be trading against the value of Bitcoin rather than actually taking ownership of the coins yourself. You can read more about both of these approaches here on Invezz to help make your decision.

Step 4. Start trading 

It’s best to start trading with a demo account first if you’re new to Bitcoin. This way you can learn the ropes without risking any money – which is particularly useful in a volatile market such as cryptocurrency.

When trading the crypto markets you’ll be speculating on the movements in the price of Bitcoin – taking either a long (buy) position or a short (sell) position. You’ll want to keep up-to-date with all the latest news and come up with strategies that can help you determine which way the market will move.

Once you get more experienced, you might also consider trading with leverage. Many brokers will allow you to trade large amounts with you only having to pay a small ‘margin.’ Be careful of leveraged trading though, as it can lead to big losses just as quickly as it can lead to big profits.

eToro
Key Features
Accepts customers from the USA
Offers 15 crypto coins to buy&sell including BTC, LTC, ETC, NEO and more
Trade on the world's leading social trading and investing platform
Min Deposit
$50
United States
Start Trading View key features
Key Features
Accepts customers from the USA
Offers 15 crypto coins to buy&sell including BTC, LTC, ETC, NEO and more
Trade on the world's leading social trading and investing platform
Top Coins
Payment Methods
Wire Transfer, Bank Transfer
eToro offers a wide range of cryptos, such as Bitcoin, XRP and others, alongside crypto/fiat and crypto/crypto pairs. eToro users can connect with, learn from, and copy or get copied by other users.

Still undecided?

To help you make your decision, we’ve condensed everything into these quick pros and cons. Keep reading below to read more about what you should consider before buying Bitcoin and whether it’s the right time.

Pros

  • Bitcoin is the largest and most well-known cryptocurrency 
  • It’s increasingly widely accepted as payment method
  • Built in scarcity gives BTC intrinsic value
  • Has previously skyrocketed in price in short spaces of time

Cons

  • Volatility might appeal to traders but can make buyers nervous
  • There are now thousands of other cryptocurrencies competing with Bitcoin in the crypto space
  • Bitcoin has recently attracted criticism for the environmental impact of energy-intensive mining

In addition to these pros and cons, here’s a quick run through of three things to consider when investing in Bitcoin.

1. Is now a good time to buy Bitcoin?

The answer to this question depends on why you want to buy Bitcoin. If you’re looking to own some Bitcoin in order to use and spend it, then it’s rarely a bad time to invest in Bitcoin (as long as you can afford the coins). If, however, your aim is to make a profit in either the long or short term, then there are more things to consider.

Before buying Bitcoin, look at how it has performed over time – both recently and over the long term. The price of BTC has often seen steep rises and sharp falls over short periods of time, and you want to do everything you can to ensure you’re buying the dip rather than the peak. For this, it’s important to keep up to date with the latest analysis of the Bitcoin market. Here’s the latest from our experts:

Bitcoin (BTC) price soared to fresh record highs above the $48,000 mark this morning amid the latest buying wave driven by Tesla’s adoption of cryptocurrency.  Fundamental analysis: Musk leads the way In an extremely bullish move yesterday, Tesla announced it purchased $1.5 billion in Bitcoin. It is also…
Bitcoin (BTC) price is trading in a correction mode after hitting the new all-time highs at $42,000. Fundamental analysis: Price conscious investors Inflows into crypto funds and products reached a new high of $1.31 billion last week as investors took advantage of the price dip in Bitcoin and other…

2. What problem does Bitcoin solve, and what are the coin’s investment prospects?

The problem that Bitcoin solves is the same as it has been since its launch in 2008: how to have a viable currency without the need for a centralised institution. Bitcoin’s fame and value have been built on its ability to function as a currency without the need for the backing of banks.

Since Bitcoin emerged, thousands of other coins have followed, but none has (as of yet) knocked Bitcoin off its perch as the leading cryptocurrency in the world. Many of the coins that came after Bitcoin have built themselves on ambitious projects trying to apply the blockchain to new problems, but Bitcoin remains just as it ever was: a currency enabled by blockchain technology.

This could make it sound like Bitcoin has had its day and is now somewhat old fashioned in the crypto space. However, many people have made similar arguments over the years and Bitcoin is still here, with no sign of disappearing any time soon. You can find all the latest news right here and keep on top of any recent developments that could impact Bitcoin’s investment prospects:

Argo Blockchain, a London-listed crypto mining firm, has started paying its CEO, Peter Wall, in Bitcoin (BTC). A press release unveiled this news on March 3, noting that this change took effect on March 1. Reportedly, this payment option is also available to other employees of…
Japanese e-commerce giant Rakuten has started allowing its users to exchange cryptocurrencies for its e-money, Rakuten Cash. The firm unveiled this news through a press release on February 24, noting that its clients would have to use its crypto wallet, Rakuten Pay to complete this process.
Researchers at Citi, a leading US bank believe that Bitcoin (BTC) could soon evolve into an international trade currency, enhancing global trade in the process. The researchers aired these sentiments through a new report entitled Bitcoin: At the Tipping Point. In the publication, Citibank’s research…

3. Do you want to hold Bitcoin for the long term?

There are some times when it’s best to hold Bitcoin for a long time, and others when it might be better to get in and out quickly. It basically comes down to how soon you want to see your returns. Here’s what you want to consider when investing in Bitcoin for the long or short term, and how this might impact your choice as to where to buy Bitcoin.

Considerations for a long term investment strategy

Long term investing is best if you believe that Bitcoin’s price is going to trend upwards in the coming months and years. If you’re going to invest in Bitcoin in this way, it makes sense to buy coins through an exchange and then transfer them to a secure personal wallet.

Considerations for a short term trading strategy

Short term investing is more focused on taking advantage of volatility to make small amounts of money quickly and often. If you want to trade Bitcoin in this way, then you should sign up to a broker with low trading fees, and maybe consider looking for other options such as leveraged trading.

FAQs

ℹ Where can I get Bitcoin now?
ℹ What is an exchange?
ℹ What is a CFD broker?
ℹ How much BTC can I buy at a time?
ℹ Are there fees when buying and selling BTC?
ℹ What do I need to start investing?
ℹ Is buying into Bitcoin the same as stock?
ℹ Is it safer to put my money into Bitcoin or gold?
ℹ Should I put money into crypto as a hedge against other investments?
ℹ How do cryptocurrencies compare to other assets?
ℹ How much money is currently invested in Bitcoin?
ℹ How much money is currently invested in cryptocurrency?
ℹ Should crypto be part of my long term investment strategy?
ℹ How do I keep my Bitcoin investments safe?
ℹ Can I invest in BTC without having to buy and store the coins?
ℹ Do I have to buy entire Bitcoins at once when investing?
ℹ Are exchanges at risk of being hacked?
ℹ Is investing in BTC regulated?
ℹ Do I have to pay tax on profits made through Bitcoin?
ℹ What can I do with Bitcoin?
ℹ Can I gamble with BTC?
ℹ How can I spend Bitcoin?
ℹ Can I put my BTC on a debit card?
ℹ What are the advantages of using Bitcoin?
ℹ Are there transaction fees when spending Bitcoin?
ℹ How easy is it to pay with Bitcoin?
Written by: Harry Atkins
Harry joined us in 2019 to lead our Editorial Team. Drawing on more than a decade writing, editing and managing high-profile content for blue chip companies, Harry’s considerable experience in the finance sector encompasses work for high street and investment banks, insurance companies and trading platforms.