If you’re looking for a straightforward way to start your stock investment journey, buying shares of Citigroup could be the way to go. But keep in mind that it takes discipline and knowledge to become a successful investor. We’ve produced this page, alongside a number of educational articles, to guide you through the basics and help you to invest successfully. If you’re ready to start investing, follow our helpful links below to find a broker you can trust. If you don’t feel ready to take the plunge, read on.
Buy Citigroup stock, right now
Ready to buy Citigroup stock? Click on the links below to choose an online broker that suits your needs. Our helpful guides will help you gain a better understanding of your various options, enabling you to make smarter investment decisions.
Trade Citigroup shares, right now
If you’re not interested in long-term investing, you might opt to trade shares of Citigroup instead. Trading shares involves aiming for shorter-term profits by buying and selling within a rapid timeframe. We’ve reviewed a variety of low-fee online brokers that work best for higher-volume trading.
How to buy Citigroup stock in 7 simple steps
Being a successful stock investor takes diligence. If you want to buy shares in Citigroup, research the company and the stock’s history first. Then be sure to survey the state of the broader stock market. After that, you should be in a better position to choose an investment method that makes sense.
When starting out, it’s safer to risk a relatively small amount of capital. As you gain experience, you can put more money on the table, and consider more complex forms of investments. Here’s a checklist to follow as you weigh up investing in Citigroup:
- Know the company. What is Citigroup? How did it grow to become the financial powerhouse that it is today? Is Citigroup’s revenue and profit growth accelerating or decelerating? Get to know the company you’re investing in so you fully understand what you’ll be getting into when you invest.
- Learn the basics. Knowing the key investor terminology is important. This includes all the terms that go with buying stocks, such as bid price and ask price and the key measures of fundamental strength, such as return on equity and profit margins. You’ll also want to know the different ways you can invest in Citigroup, such as share-dealing and trading.
- Share-dealing vs Trading. Share-dealing involves buying shares in a company. To make money from share-dealing you can sell shares for a profit or make money from dividends (if it’s a company that issues dividends). Trading is a shorter-term approach which often involves buying and selling shares on the same day (day trading). If you day-trade shares of Citigroup, you’re reading the stock’s chart rather than sweating the company’s long-term future.
- Set a budget. When you start investing, you may be better off limiting yourself to a smaller budget of, for instance, £1000. Citigroup currently trades around $80 a share, so you can buy 16 shares with your allotted budget. As you gain experience and confidence you might decide to get more aggressive with your the amount you want to invest.
- Choose a broker. You can buy and sell shares in Citigroup via any number of online brokers, many of which will only charge a minimal fee per trade. Find a broker that offers an easy-to-use platform, a strong reputation, and yes, low fees.
- Evaluate the state of the broader stock market. When the market notches big gains over an extended period of time (a ‘bull market’) most stocks will rise. When the market experiences a sharp downturn (a ‘bear market’) most stocks will fall too. Follow the broader market’s trend. Don’t try to fight it.
- Make your first investment. You now know how Citigroup operates. You understand how stock investing works. You’ve established a budget. You’ve found a broker that works for you. You’ve confirmed that the market is in an uptrend. If you think you’re ready to take the plunge, the buying process is pretty straightforward: Log onto your online brokerage account, type in Citigroup’s ticker symbol (C), make sure the stock is trading at a price that makes sense, then buy. Within seconds, you’ll own shares in Citigroup.
Ways to invest in Citigroup – share-dealing vs trading
There are a few options to buy, sell, and trade shares of Citigroup online. Here are a few of those options:
Share-dealing means buying shares in a company. It’s typically a longer-term approach than trading shares for a quick profit.
- Pros: You won’t need to master the art of chart-reading or technical analysis and can instead focus your energy on getting to know the company’s fundamental strengths. If Citigroup starts rising, holding the stock for longer could lead to a big profit.
- Cons: You’re tying up your money for longer, effectively making it unavailable for further investments. If Citigroup starts falling sharply right after you buy it, you’ll have to decide if you want to sit through a correction.
CFD stands for contract for difference. CFDs are investment derivatives that let you speculate on the price movement of an individual asset – such as forex, commodities or shares of Citigroup – without actually owning that asset.
- Pros: With a CFD, you can stump up a percentage of the total trade value and the CFD broker will cover the rest. This is known as leveraged trading. if you’re trading with leverage you’ll make a bigger profit when Citigroup’s stock goes up than you would if you’d only ventured your own money. CFD trading avoids the need to own and store commodities and currency, which can simplify the process.
- Cons: Just as leveraged trading increases the size of your gain if Citigroup shares go up, it also inflates the size of your loss if the stock goes down. It’s also worth noting that you’re usually required to pay overnight fees if you leave a leveraged CFD position open for more than a day. When CFD trading a stock, you lose the voting rights and potential dividends that can come with actually owning shares in certain companies.
The more you know, the easier it will be to succeed when trading Citigroup stock. Read our guides and courses to upgrade your knowledge. Or, if you’re ready to get started, click on the links above to finder a broker you can trust.
How to buy, sell and trade Citigroup shares for beginners
If you’re thinking about buying shares in a stock for the first time, the following simple guidelines should help:
You can buy shares through an online broker, which is a good idea if you want to hold on to them for a relatively long time. Log onto your online brokerage account, type in the ticker symbol of the stock you want to purchase, click Buy, and the shares are yours.
When selling shares, you’ll need to sell at a higher price than you bought at to earn a profit. There are various ways to achieve this fundamental goal. You could try to hold your shares for as long as possible, biding your time in the expectation of ongoing growth. Or, if you see that your Citigroup shares are already up on the price bought them at and worry that the market’s getting choppy, you could sell to protect your gains.
Trade shares either through a conventional online broker or by using a CFD broker. If you choose a CFD broker, know the risks that come with leveraged trading and factor in the extra fees CFD brokers charge.
Our top tips for investing in shares of Citigroup
Hopefully you’re starting to develop a better idea of how to invest in Citigroup. Here are a few key points to remember before you take the plunge.
- Know your budget. Don’t bet more than you can afford to lose. Be cautious at first, then expand your budget slowly as you gain more experience.
- Choose the right investing approach. Make sure the investment strategy you use fits your investment goals and the amount of risk you’re willing to stomach.
- Stick to an investing plan and don’t react to emotions. Follow a sound plan and you’ll be more likely to succeed. Emotions like fear and greed can scupper potential profit making by causing you to make rash decisions.
- If market conditions change, know how to cope. When the stock market starts sinking, don’t just sit back and let your money disappear. Make investing decisions while keeping the state of the broader market in mind.
- Learn from your mistakes. Everyone makes mistakes when investing, even experts. Review your mistakes, figure out what went wrong, and consider the different steps you could have taken to achieve a better result. Apply those lessons going forward to achieve better results.
Unsure which platforms to use?
Not sure where to go from here? We understand. Here’s a list of considerations to help you decide how to proceed:
- Budget size. If you have a budget of £1000, you might want to limit the number of trades you make to avoid diminishing your budget too quickly. For instance, if you try to day-trade Citigroup shares right away, you could get up to 20 trades pretty quickly; if those trades cost £10 a pop to make, you’ll have blown through 20% of your budget on transaction fees alone. It’s probably wise to keep things simple by just buying Citigroup shares to start. If you have a larger budget (say, greater than £10,000), you have more options to work with, including day-trading, CFD trading, and other approaches.
- Risk assessment. Managing risk takes skill and knowledge. Also, more complex investing options become viable once you’ve gained experience. For instance, you can opt to sell Citigroup shares short. When you sell shares of a stock short, you’re betting that the price will go down, not up. Alternatively, you can buy shares and protect your investment with a stop-loss order. So, if you buy shares of Citigroup at $80 per share, you can put in a stop-loss order at $72 per share. This means that if the stock starts falling, you won’t lose more than 10% on your investment.
- Market conditions. The market starts nosediving. What do you do? More defensive investment strategies, such as bonds or commodities, are often the best bets in that environment. On the other hand, if the market’s doing well, you can try to take advantage of that momentum and buy shares of Citigroup.
- Know your investing goals. If you’re trying to make money quickly, consider day-trading. Alternatively, if your timeframe is best measured in decades, you might be better off buying shares and betting that the strength of the company stands the test of time.
- Follow emerging trends. Technology is always evolving, creating exciting new investment opportunities. To keep succeeding, Citigroup will need to adapt to changing trends, or risk falling behind its financial services competitors.
What is Citigroup?
Citigroup is a multinational investment bank and financial services conglomerate. Citigroup employs more than 200,000 people, and took in nearly $73 billion in revenue in 2018. For more information on the company, including charts, live prices, analysis, and more, visit our Citigroup stock price page.
Try some of our stock market courses for beginners
Still not ready to invest? That’s fine. Take your time, and learn more about investing with our easy-to-follow educational courses. You’ll be better prepared to buy shares of Citigroup and stand a better chance of making a profit when you’ve got a solid grasp of the fundamentals.