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Twitter’s share price up 16% in two days

on Dec 11, 2013
Updated: Oct 21, 2019
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iNVEZZ.com Wednesday, December 11: Twitter’s share price (NYSE:TWTR) yesterday climbed by $2.85 or 5.80 percent to $51.99, further building on Monday’s nine percent rally (Twitter share price rises sharply on recent moves). The stock is up almost 16 percent this week on investor optimism that the social media company will boost its advertising revenue through a series of product releases.

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**Twitter introduces chat apps**
Twitter yesterday revealed a redeveloped mobile application aimed at placing private messaging at the centre of the user experience and creating a competitor for the likes of Snapchat and Whatsapp. The company has redesigned its mobile interface to make it easier for users to find their one-on-one messages as well as to send one another photos.

The ability to privately send photos is a major change to the way Twitter fundamentally works. Previously, a photo upload to Twitter was public by default, which militated against image transmission via direct message. Now Twitter’s mobile app allows the private sending of photos which, unlike Snapchat, don’t expire and can be saved to a device.

“I think of private messaging as an important component of this public real time conversational distributed platform that Twitter is — this global town square. And it turns out that in this town square, you want to be able to have an aside with someone,” Twitter’s chief executive officer Dick Costolo said earlier this month in an interview. “I think the direct messaging, private messaging function of Twitter is an absolutely vital piece of being that global town square and bolstering those four pillars of public, real time, conversational and distributed.”

Twitter’s redesigned mobile app also provides the ability to swipe between the Home, Discover and Activity timelines. The latest changes suggest that the company is on the way to making good on its promise to investors of easier navigation of hashtags and @ signs.

**Twitter tops charts as best tech company to work for**
Twitter has taken the top spot in Glassdoor’s survey of the 50 best tech companies to work for. The microblogging company was also ranked No. 2 overall, beating the likes of Facebook, Google and Apple. According to the 2014 Glassdoor annual survey of employees, Twitter is “an exceptionally transparent place,” has “the ideal balance of fun and very cool work,” and is “charting [its] own course.”
2014 was the first year in which Twitter even made the top 50 list.
**Analysts on Twitter**
Goldman Sachs analyst Heath Terry rated Twitter’s shares as a ‘buy’ on Monday last week, giving the stock a price target of $46. “We launch coverage of Twitter with a buy rating … as we believe there is substantial long-term value in Twitter’s potential to become the leading platform for real-time mass communication,” Terry said in an investor note.
Goldman Sachs was the lead underwriter on the Twitter IPO and had been observing the traditional grace period before last week’s rating initiated the investment bank’s coverage of Twitter’s shares.
**As of Tuesday, December 10, buy Twitter shares at $52.60.**
**As of Tuesday, December 10, sell Twitter shares at $52.32.**
Trade stocks with Hargreaves Lansdown from £5.95 per deal.
Prices can go up and down meaning you can get back less than you invest. This is not advice. Dealing services provided by Hargreaves Lansdown.

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