What is PopChest?
The POP Network is a decentralized approach to monetized video distribution using direct micropayments and token incentives instead of relying on advertising and paid subscriptions.
The result is a system where Creators form direct relationships with their consumers, are liberated creatively, and get economically rewarded in a fair, transparent manner.
This new system gives Viewers more choice by making long-tail content economically viable, allows deeper connections with Creators to form, and ensures the people making up the network share in the tokenized value they create rather than having that value funnelled to massive, centralized corporations.
In the same way Bitcoin, peer-to-peer electronic cash, forces a profound re-examination of the modern financial system, the POP Network is a tectonic shift in how humans create, distribute, and consume media.
The POP Network is not simply competition to existing models but rather an entirely new ecosystem.
The network will launch this autumn, shortly after the token sale.
About the token
In addition to direct micropayments offering non-speculative monetary inflow, by introducing The POP Token (Ethereum ERC20) on the network, it is possible for the community to align incentives and coordinate behaviour to keep The POP Network vibrant and healthy.
The conceived purpose of The POP Token is to provide all the network participants with access, power, and status: power to publish videos, access to watch videos, and status reflecting contributions to the network.
In its simplest form, it may be possible for The POP Token to be acquired by direct purchase.
But the true power of the token lies in its ability to be gifted from network origin to those most responsible for ensuring the platform’s success.
Rather than buying into the network, it may be possible to earn your way.
Are you curating content that is drawing new Viewers onto The POP Network?
How about encoding and storing video for the network? Maybe you are providing sustained direct support to a particular Creator?
These are verifiable actions the network might value and reward with tokens accordingly.
In turn, those tokens could be used to gain more access, power, and status on The POP Network leading to a virtuous cycle.
What PopChest says
For more info on the PopChest project, please refer to the whitepaper