Netflix (NFLX)

Learn everything you need to know about Netflix and find links to beginner-friendly guides that show you the best way to invest in it.
Updated: Nov 29, 2022

About Netflix

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What is Netflix?

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Netflix is a digital content producer and provider, streaming movies and shows to viewers in 190 countries. Founded in 1997 by Reed Hastings and Marc Randolph in California, the company has grown from a DVD rental by mail upstart to a global entertainment giant with over 200 million paid subscribers.

In 2007 Netflix started offering streaming services and video on demand in the United States. In 2010 it expanded to Canada, followed by Latin America and the Caribbean, before spreading across the world. It streams television shows and movies through distribution deals in addition to its own productions, known as Netflix Originals.

How does Netflix make money?

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It makes money from selling subscriptions to its streaming service, producing its own content, and partnerships. Subscribers are what the business is built on and users are required to pay a monthly fee to access its content.

Subscription fees vary depending on plan type and location and range between $5 – $20 per month. Netflix also creates its own original television shows and movies. It also partners with writers, actors, and producers to legally broadcast their content.

What is Netflix’s best selling service?

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Netflix’s biggest revenue earner is its subscription service. In 2021 it completed the year with 201 million subscribers, which is ten times the amount it had in 2011. It made $29.7 billion in revenue in 2021, most of which came from subscription-based services.

Who are the key executives at Netflix?

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Reed Hastings, Netflix’s co-founder, is its CEO. Here’s a selection of other key executives working at Netflix.

  • Reed Hastings. Co-Founder, Chairman, Pres & Co-CEO
  • Theodore A. Sarandos. Co-CEO, Chief Content Officer & Director
  • Spencer Adam Neumann. CFO & Principal Accounting Officer
  • Gregory K. Peters. COO & Chief Product Officer
  • David Hyman. Chief Legal Officer & Sec
  • Rachel Whetstone. Chief Communications Officer
  • Spencer Wang. VP of Fin., Corp. Devel. & Investor Relations
  • Marian Lee. Chief Marketing Officer
  • William J. Holmes. Global Head of Bus. Devel
  • Bela Bajaria. Head of Global TV

Where can I buy shares in Netflix?

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You can buy Netflix stock on a stock trading platform. These platforms are extremely simple to use but there are different options to suit your specific needs. If you are a first-time investor you might want to use a trading platform for beginners, while if you plan on doing a lot of trading from your phone, a stock trading app might be best.

Are there any other ways to invest in Netflix?

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The simplest way to invest in Netflix is to buy shares through a stock broker. However, you can also invest through an ETF or a fund. The best ETFs allow you to invest in the stock market more generally rather than focus on one company.

Netflix is part of the NASDAQ index, so you can invest in an ETF that tracks that index, or choose a tech ETF that lets you own a basket of related stocks from the same industry.

More about the NFLX price

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What is the Netflix stock price today?

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The NFLX stock price today is currently $281.17, as of November 2022. The price of Netflix is down 53% over the last year. You can use the live Netflix stock chart to track the NASDAQ:NFLX price in real time above, or compare the Netflix value today to its past performance using the Netflix financials tab at the top of this page.

What is the 52-week low for Netflix stock?

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The 52-week low for Netflix stock is $162.71. NFLX stock is currently 74% above the 52-week low.

What is the 52-week high for Netflix stock?

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The 52-week high for Netflix stock is $675.38. NFLX stock is currently 58% below the 52-week high.

What is the stock forecast for Netflix?

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The average Netflix stock forecast has a price target of $307] by the end of 2023. Netflix’s latest financial results, the broader economic outlook, and the industry’s competition all influence these forecasts.

It’s best to take analyst forecasts with a grain of salt but you can use their estimates to help you understand the weight of opinion about a stock.

More stock guides

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How much is Netflix worth?
When did NFLX stock go public?
Who owns the most shares in Netflix?
Who are Netflix’s biggest competitors?
Has Netflix's stock split?
When are Netflix’s earnings?
Does Netflix pay a dividend?
Why did Netflix stock drop in 2022?

Latest Netflix price analysis

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Sources & references
Risk disclaimer
Prash Raval
Financial Writer
When not researching stocks or trading, Prash can be found either on the golf course, walking his dog or teaching his son how to kick a… read more.