How to buy Netflix (NFLX) stock

Use our step-by-step guide to learn how to buy NFLX stock and compare the best Netflix trading platforms.
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Updated: Jul 6, 2023
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Trade your favourite markets with our top-rated broker, Plus500.

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CFD service. 82% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you can afford to take the high risk of losing your money.

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A big part of learning how to buy Netflix stocks is finding the best place to make your investment. Netflix stocks are available to invest in through an online stock broker, and it usually takes just a few minutes to buy shares in Netflix when following our step by step guide.

Where to buy Netflix stock?

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The best stock trading platform to use to buy Netflix stock is Plus500 .

Based on our research, we’ve ranked the top three brokers where you can buy Netflix shares, according to how easy they are to use, how low their fees are, their safety and security rating, and average customer reviews.

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1
Min. Deposit
$ 100
Best offer
User Score
10
Trade +2000 CFDs on Shares, Options, Commodities & more
Unlimited risk-free Demo Account
0 commissions & attractive spreads with up to 1:5 leverage
Start Trading
Payment Methods:
American Express, Apple Pay, Bank Transfer, Credit Card, Debit Card, Discover, Google Pay, Mastercard, PayPal, SEPA, Trustly, Visa, , skrill
Full Regulations:
ASIC, FCA, FSA, MAS, cysec-250-14-regulator, isa-regulator

Buy or sell stock CFDs with Plus500. 82% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you can afford to take the high risk of losing your money.

2
Min. Deposit
$ 10
Best offer
User Score
9.9
Up to $240 bonus!
Deposit with ACA, Wire, Pay with my bank
Invest for dividends and get payout on stocks on Ex-Dividend day
Start Trading
Payment Methods:
Bank Transfer, Credit Card, Debit Card, PayPal, Wire Transfer
Full Regulations:
CySEC, FCA

eToro offers real assets only, no CFD products. eToro securities trading offered by eToro USA Securities, Inc. (‘the BD”), member of FINRA and SIPC. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Invezz.com is not an affiliate and may be compensated if you access certain products or services offered by the BD.

3
Min. Deposit
$ 50
Best offer
User Score
7.5
Trade out-of-hours on over 70+ US stocks
Get exposure to a wide range of popular UK, US and international stocks
Enjoy flexible access to more than 17,000 global markets, with reliable execution
Start Trading
Payment Methods:
Bank Transfer, Credit Card, Debit Card, PayPal
Full Regulations:
ASIC, FCA, FINMA, is a licensed bank (IG Bank in Switzerland)
Spread bets and CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. 69% of retail investor accounts lose money when trading spread bets and CFDs with this provider. You should consider whether you understand how spread bets and CFDs work, and whether you can afford to take the high risk of losing your money.

Read more about how we test, rank & review platforms.

How to buy stock in Netflix in 3 simple steps

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Buying Netflix stock is quick and easy, all you need is an internet connection and a copy of your photo ID. Here’s how to do it.

Step 1. Sign up to Plus500

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Plus500 is the best stock trading platform for beginners. Fill in your details to set up a brokerage account and attach a copy of your ID to verify it.

1
Min. Deposit
$ 100
Best offer
User Score
10
Trade +2000 CFDs on Shares, Options, Commodities & more
Unlimited risk-free Demo Account
0 commissions & attractive spreads with up to 1:5 leverage
Start Trading
Payment Methods:
American Express, Apple Pay, Bank Transfer, Credit Card, Debit Card, Discover, Google Pay, Mastercard, PayPal, SEPA, Trustly, Visa, , skrill
Full Regulations:
ASIC, FCA, FSA, MAS, cysec-250-14-regulator, isa-regulator

Buy or sell stock CFDs with Plus500. 82% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you can afford to take the high risk of losing your money.

Step 2. Make a deposit

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Transfer money to your new account with your credit or debit card, a bank transfer, or an alternative payment method, like PayPal. The minimum deposit is £10.

Step 3. Buy Netflix shares

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Search for Netflix using the ticker, NFLX. Click the ‘trade’ button and enter the details of your investment, such as how many shares you want to buy or how much you want to spend. Hit ‘trade now’ to invest in Netflix and complete your purchase.

It’s as easy as that! You can buy Netflix shares in just 10-15 minutes and now you’re a Netflix shareholder.

Compare the best platforms to buy Netflix stock

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1. Plus500. Best for international CFD trading*

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From 0.08%

Fees

$100

Minimum deposit

3,000

No. assets

Yes

Demo/virtual account

Pros & Cons

Can get a free demo account A great mobile platform Well regulated in multiple jurisdictions Wide variety of CFDs to trade Several good risk management tools
No support on trading information and education Website isn’t brilliantly designed to help users find answers to their questions No MetaTrader trading platform compatibility

Overview

We love Plus500 because it is one of the industry’s most transparent and reliable brokers. Its fees are clear and you’ll know exactly what you will be paying before you make a trade. Its technology driven platform gives access to CFDs on over 2000 stocks.

Plus500 has something for all types of stock trader, no matter what level of experience. Its zero commission and tight spreads make it a top choice for day traders and its trading academy is packed with educational content, perfect for beginners just starting.

For accurate instrument availability, visit plus500.com.

The fees: There are no commission fees on any trades with Plus500 and it makes it money through the Bid/Ask spread. Spread starts from 0.01% and varies depending on the instrument. Additional fees include overnight funding depending on trade size and guaranteed stop orders, which add a minimum of 10% to the spread. There is an inactivity charge of £10 per month for accounts not logged in for three months. 

*Based on a comparison of 60+ leading brokers and trading platforms.

Highlights

Visit Plus500 Plus500 Review

Buy or sell stock CFDs with Plus500. 82% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you can afford to take the high risk of losing your money.

2. eToro. Best for beginners, copy-trading & demo-account

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0% commission

Fees

$100

Minimum deposit

4,000

No. assets

Yes

Demo/virtual account

Pros & Cons

Great for beginners, simple to set up and get started Competitive, industry-leading commissions Popular ‘Copy Portfolios’ function lets you follow top traders Excellent customer service, with live chat support provided
Comparatively high fees for withdrawals and account inactivity Does not integrate with the MetaTrader platform High spreads on some assets

Overview

We love eToro because you can trade more than 3,000 stocks, commission free. When you buy stocks on eToro, you’re buying the underlying asset, which means you can earn dividends. Or you can trade fractional shares, which means you can invest in even the most expensive stock from just $10.

As well as being a broker that offers lots of investor protection, eToro offers a very social trading experience. You can easily see what’s trending on the stock market every day, browse the latest analyst opinion about every one of those stocks, and copy other people’s trade suggestions from your desktop or the eToro app.

The fees: Stock and ETF trades are commission free. Stock CFDs are charged a 0.15% spread and overnight fees can apply. You can deposit money for free but you have to pay $5 per withdrawal, and there’s a minimum withdrawal of $30. A $10 per month activity fee is charged if you don’t log in for a year.

Highlights

Visit eToro eToro Review

eToro offers real assets only, no CFD products. eToro securities trading offered by eToro USA Securities, Inc. (‘the BD”), member of FINRA and SIPC. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Invezz.com is not an affiliate and may be compensated if you access certain products or services offered by the BD.

Fundamental analysis of Netflix shares

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What is Netflix’s total worth?

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Netflix’s total net worth is $138.40billion. This is its total market capitalisation, calculated by multiplying the number of shares outstanding on a stock exchange by the current share price.

How has Netflix’s share price performed in recent years?

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The current Netflix stock price today is $311.70, which is 55.37% below its all time high of $700.99, which it reached on 16 November, 2021. 

Overall, NFLX is up 55% over the last five years. The NFLX share price is up 4.92% in 2024 with a 52 week high of $563.36 and a 52 week low of $162.72.

What is Netflix’s EPS?

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Netflix’s EPS is $11.32. EPS stands for earnings per share and is calculated by dividing Netflix’s net profit by the number of shares outstanding. It gives you an idea of how valuable a company is.

What is the Netflix P/E ratio?

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Netflix’s P/E ratio is 27.47. The P/E, or price to earnings ratio, tells you how much you would have to pay per share for $1 of Netflix’s earnings. 

It is calculated by dividing the share price by the earnings per share. You can use Netflix’s earnings estimates to predict its future (or forward) P/E and set a target price you think the stock can reach.

What is Netflix’s dividend yield?

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Netflix’s dividend yield is 0%. The dividend yield tells you how much of Netflix’s share price it gives back to shareholders in dividend payments every year.

Is Netflix stock a buy or sell?

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The indicator below shows you live technical ratings for Netflix stock on time frames from one minute to one month. 

It tracks a selection of key technical indicators on live market data, including moving averages, relative strength index (RSI), oscillators, and momentum.

This indicator should be used when you research Netflix to help you decide whether to buy Netflix shares. Past performance is no guarantee of future results. It is not investment advice or a recommendation from Invezz to buy this stock.

Is Netflix a good investment for me? 

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The right answer is different for each person, so here is some information to help you decide whether to buy stocks in Netflix.

  • Netflix’s stock price has performed well in recent years. Its stock price has performed extremely well over the past few years, although it has had a tougher time since the pandemic. Netflix was doing well before COVID-19 hit, but then global lockdowns caused a big spike in subscribers and sent the stock above $600 a share.
  • It’s one of the biggest video streaming services in the world. Up until recently, Netflix was the United States’ largest video streaming service – when Amazon took its place. Regardless of its drop in the United States, its subscriber base globally has consistently ranked in the top two or three largest video streaming service providers. 
  • 2022 was a tough year for NFLX stock. Global uncertainty, rising living costs, and competition made 2022 a tough year. Netflix relies on constantly increasing subscriber numbers because creating new content is expensive. When it announced a reduction in subscriptions in the first quarter of 2022, the stock lost 25% in value overnight.
  • Competition from other streaming platforms has made it difficult for Netflix. For many years, Netflix has been leading the market for online streaming services. In recent years, competition from the likes of Amazon, Disney, and others has provided more choices for viewers, meaning that Netflix needs to adapt to stay competitive. 
  • Netflix is targeting new markets. Netflix is targeting regional markets and original, local language content to add new subscribers. It’s also considering a new, low-cost service that includes adverts, in a major policy shift for the company. The success of these two ventures could be crucial to its long-term health.

It’s always a good idea to think about any potential risks there might be as well. Use this summary of Netflix’s pros and cons before you make a final decision on whether to buy Netflix stock.

Pros

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  • It’s one of the world’s largest video streaming services
  • Netflix is targeting new markets
  • It produces its own content 

Cons

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Are there other ways to buy shares in Netflix?

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Yes, you can invest in Netflix stock in a few different ways. One option is to buy stock in Netflix directly through an investment platform as laid out above, while another popular choice is to invest in a fund. 

Mutual funds provide instant diversification to your investment portfolio by investing in lots of companies at once. You can invest in a Nasdaq index fund to get exposure to Netflix, or choose a tech ETF.

Another option is to use a social copy trading platform, like Plus500 . Find a trader who you like and copy their Netflix trades directly to your own account. 

This can be a good investment strategy for beginners and a way to learn how to buy Netflix shares from someone with more experience.

What are the fees for investing in Netflix stock?

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It depends on the stock broker. Some platforms charge a flat fee per trade, others charge a commission as a percentage of the total trade value each time you buy Netflix stocks.

Consider that there may be other costs to trading too. Other fees can include deposit and withdrawal fees, or inactivity fees if you don’t use your account for three months or more. 

These are the trading platforms that charge the lowest fees for buying stocks in Netflix.

Trading platformTrading fees
eToro $0
Skilling $0
Capital.com $0
Degiro $0 (US) / £1.75 (UK)
AvaTrade 0.13% commission

How to sell Netflix stock

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When you decide the time is right to sell and lock in some profit (or cut your losses), log into your broker account and navigate to your portfolio. 

From there, find your Netflix stock and you’ll see a ‘sell’ option next to it. Click that to set the details of the trade (you don’t have to sell all your stocks at once) and sell back to cash.

Should I buy Netflix stock now?

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It’s your investing goals and style that define whether now is a good time to buy. The current Netflix stock price plays into it but ultimately it depends on your investment horizons.

  • If you’re a short term trader: the goal is to make money by buying and selling stocks regularly to secure a profit or avoid a loss. That can mean trading hourly, daily, or weekly but the focus is always on the near future. Traders learn how to buy stocks in Netflix based on short term technical analysis and don’t hold shares for a long time, so any time can be a good time to buy NFLX.
  • If you’re a long term investor: you’re more interested in long term price appreciation than whether a stock is up or down on any given day. The important thing is finding a stock with a strong foundation where you think the share price will be up over a period of months or years. If you think Netflix’s fundamentals are solid then the best time to invest in Netflix stock is after a dip or a pullback in price.

Most new traders sit somewhere between these two positions. You don’t want to actively trade Netflix stock all hours of the day but you don’t want to wait years for a return either.

Either way, following NFLX price news and analysis will help you decide when to dip your toe into the market.

Netflix Inc (NASDAQ: NFLX) is trading down in extended hours on Thursday even though it reported market-beating financial results for its first quarter. Netflix reports a 16% growth in subscribers The price action is interesting considering the mass media behemoth topped Street estimates for net new
Netflix Inc (NASDAQ: NFLX) ended in the red on Monday following a report that it has laid off employees in its film department. How many employees did Netflix lay off? Anonymous sources told “Deadline” today that about fifteen people were let go as part of a major restructuring at the mass media beh
Warner Bros. Discovery (NASDAQ: WBD) stock price has been in a freefall this year as concerns about the company’s future remain. The stock has crashed by more than 23% this year, lagging the Nasdaq 100 and S&P 500 indices, which have surged to their record highs.  It has also underperformed
Register now & buy NFLX stock

FAQs

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Is Netflix stock overvalued?
Do I have to pay capital gains tax on any profits I make?
What is Netflix’s ticker symbol?
Does Netflix pay dividends?
Is Netflix ESG friendly?


Sources & references
Risk disclaimer
Prash Raval
Financial Writer
Prash is a financial writer for Invezz covering FX, the stock market and investing. For over a decade he has traded spot FX full time while... read more.