How to buy Pfizer shares

Pfizer is a major player in pharmaceuticals and at the forefront of the fight to develop a coronavirus vaccine. Learn about the company's history and find out if now is a good time to invest.
By: James Knight
James Knight
When he isn’t at work, James is an avid trader and golfer who likes to travel. He once fed,… read more.
Updated: May 18, 2021
Tip: our preferred broker is, eToro: visit & create account

This guide gives you the lowdown on Pfizer, its recent history and market performance, and news about the future outlook for the company. Read on to find this information as well as the best places to buy Pfizer stock online.

Compare the best Pfizer trading platforms

If you have all the information you need and just want to know where to buy Pfizer shares, you can get started immediately by visiting one of our trusted brokers below. We’ve assessed all the best brokers and compared them so that picking the right choice for you is quick and easy.

If you’re not ready to invest yet, keep reading for more information on Pfizer. For more information about trading and investing, check out our other educational articles.

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How to buy Pfizer shares, a step-by-step guide

Nowadays, investing in a company is a simple process, even for the most inexperienced investor. The following list explains the steps you need to take to complete your investment.

  1. Choose a broker. To get started, you need to use an online brokerage platform. There are many different options to choose from, each with their own unique benefits and drawbacks. The comparison table above can help you select the right broker for you, and you can head to our comprehensive broker reviews if you’re still unsure.
  2. Create an account. Once you’ve selected your broker, simply go to their website and create an account. The steps required for this will vary from platform to platform, but generally, you can expect to have to provide your name, email address, phone number, and some form of photo identification.
  3. Deposit funds. Log into your broker account and select the option to deposit funds. Depending on your broker you’ll have a variety of payment options available; most brokers accept bank transfers and debit card payments, but not all accept e-wallets such as PayPal. Select your preferred payment method and deposit the amount of money you wish to invest in Pfizer shares.
  4. Place an order for PFE stock. Now navigate to the stocks section of your chosen broker. Here, you can search for Pfizer’s ticker symbol (PFE) and see the current price at which the stock is trading. If you’re happy with the price, enter the number of shares you wish to purchase and place your order.
  5. Execute your order. Once you have placed your order, your broker will automatically execute it for you and your Pfizer shares will be listed in your account. Congratulations, you’ve just bought shares in Pfizer! Explore Invezz for information on how to invest in other stocks.

What is Pfizer? And should I invest?

Pfizer (NYSE: PFE) is one of the largest pharmaceutical companies in the world. It develops medicines and vaccines, and most recently gained renewed global attention as it was one of the first to announce its coronavirus vaccine.

In 2021 Pfizer is spinning off its consumer healthcare division into a joint venture with British pharma company GlaxoSmithKline. It has also merged its off-patent medicine division into a new entity called Viatris. Both moves are part of a strategy to slim down and focus on more innovative new medicines.

Pharma is normally a reliable investment, resistant to market shocks and offering regular returns. This might change with Pfizer’s significant structural changes, while many of its patented drugs have come to the end of their patent protection. The new Pfizer will be more reliant than ever on developing new medicines and vaccines but the demand is always likely to exist in this type of market.

How has the company performed in recent years?

In the recent past Pfizer has run into a series of expiring patents on its unique medicines and a corresponding dent to its bottom line. The market didn’t respond well to its decision to split off its non-patent medicine division which, combined with a dramatic fall in sales of one of its most popular drugs when its patent expired, drove a significant downturn in 2019.

The pandemic initially saw Pfizer hit new lows, as the coronavirus impacted sales as well as new vaccine development. A rollercoaster year then saw dramatic highs up to a peak of $41 as a Pfizer-BioNtech vaccine was the first COVID vaccine to be announced, before that tapered off amidst disappointment over the speed of the rollout.

Is it a good time to buy Pfizer shares now?

Pfizer has a lot of moving parts that raise investment uncertainty. It has lost, or is losing, its consumer healthcare division as well as the non-patent medicine wing. It has acquired companies with innovative new oncology medicines which may offer huge potential if its research proves successful. 

Pfizer’s own coronavirus vaccine earned the company a short term price boost when it was announced but its fleeting nature highlights the risks associated with this type of investment. If that proves to be successful long term, or if Pfizer develops new research, the share price is likely to benefit.

Pfizer has traditionally been a reliable dividend stock even when the share price itself has been bumpy. This is an uncertain time for the biotech industry as a whole, with traditional giants coming under pressure to compete with a medical arms race that often involves spending huge money on acquisitions. 

The trade-off is pharma companies need to cut costs and raise revenues to be able to afford the vast sums these investments require and so many are either creating grand mergers or slimming down their operations. Whatever your goals as an investor, these comings and goings are important to track and you can find the latest market analysis as well as all the most recent news from Pfizer below.

A number of companies and research teams around the globe are struggling to develop a vaccine against the SARS-CoV-2 virus, which causes Covid-19. Billions and billions of dollars have been spent to develop a vaccine in the shortest possible time frame Certain media reports note that six coronavirus vaccines are…
BioNTech (NASDAQ:BNTX) stock price skyrocketed higher this week after the company signed a deal with the U.S. drugmaker giant Pfizer (NYSE:PFE) and China’s Shanghai Fosun Pharmaceutical (SS:600196) to work together on the new vaccine for coronavirus. Fundamental analysis: Vaccine aimed at preventing COVID-19 infection Drugmaker giant Pfizer and…

Buying, selling and trading shares for beginners

What to do before buying shares

You should always take the time to research a stock fully before investing your money, especially if you haven’t bought shares before. The more knowledge you have, the better your chances of making a wise investment. 

With that in mind, here’s a checklist to run through before investing in Pfizer shares.

  1. Research the company. You should always examine the fundamentals of a company before investing. What is Pfizer? How did the company get its start? How did it grow? Is Pfizer’s revenue and profit growth picking up? Is the company innovating? The more you know about Pfizer, the better positioned you’ll be to make smart investment decisions.
  2. Make sure you understand the basics of stock investing. Before getting involved in the stock market, make sure you have an understanding of how it works. This will ensure that you have more clearly defined goals and have thought through how you will achieve them.
  3. Decide between share dealing and CFD trading. Choose the type of investment strategy you want to pursue, and make sure you have carried out the necessary fundamental or technical analysis for share dealing and CFD trading respectively.
  4. Set the size of your budget. The golden rule of investing is never to risk more than you can afford to lose. Not every investment you make will result in a profit, so it is important to set a budget that not only allows good potential for capital growth, but also protects against overly damaging losses.
  5. Find the right broker. Individual brokers each have their own pros and cons. Some will have low fees but have a user interface you struggle to understand, whereas others may be a bit more expensive but come with a range of features that you want to take advantage of. Our detailed broker reviews can help you find the right platform for you.
  6. Examine broader market conditions. No stock exists in a vacuum, and it’s always important to analyse the general trends of the stock market as a whole before investing. If a bear market is setting in and stock prices are falling, it’s best to wait it out and invest your money later when the stock is cheaper. If, however, the market is looking bearish, you’ll want to make your investment quickly to get the maximum benefit from rising stock prices. The news section of our website can help you keep on top of movements in the financial markets.

What is the difference between buying, selling, and trading shares?

If you’re new to stock investing, then it’s important to understand the basics of how to buy, sell, and trade Pfizer shares. Here’s a quick run-through of what’s involved in each.

Buying Pfizer

This process involves finding a broker and placing an order for Pfizer stock, as outlined in the steps further up this page. Ideally you want to time your investment when the stock’s price is low so that you can profit by selling the shares after they increase in value.

Selling Pfizer

When you sell any Pfizer shares you have bought, you’ll want to do so at a higher price than the one at which you bought to earn a profit. 

When you sell is up to you. You might decide to hold for the long term, hoping to benefit from the company growing steadily throughout. Or, if you see that Pfizer’s stock is already up a lot compared to the price you bought it and you’ve noticed that the stock market is starting to fall, it might make sense to sell and take your profits to invest elsewhere. Equally, if the stock has fallen since you bought it and looks set to fall further, it might be a good idea to cut your losses by selling your shares.

Trading Pfizer

Trading is the same process as buying and selling shares, it’s just done over shorter periods of time with the aim to make small profits on a regular basis. This means that you can make money faster and spend your profits in your day-to-day life – however, on the other side it means you can lose money faster as well. For inexperienced investors, we generally recommend making investments for at least 6 months to a year instead of making trades in quick succession.

You can trade Pfizer shares directly or use CFDs. These allow investors to speculate on stock prices and trade with leverage in pursuit of bigger gains. CFDs trading is explained further in the next section, but it is worth noting that beginners should avoid trading with leverage. It comes with large risks and is best left to experienced investors.

Share dealing vs CFD trading

When it comes to investing in any stock, the two options you have are share dealing and trading. Which one of these methods to opt for largely depends on your investment timeline, with investors focussing on the long term tending to go for share dealing, and those looking for short term gains pursuing an aggressive trading strategy.

Here’s a quick summary of the two approaches, and the pros and cons of each.

Share dealing 

Share dealing refers to the practice of holding shares in a particular company over the long term. When investing like this, you’re seeking to profit either by receiving dividend payments or an increase in the stock’s price over time.

When investing your money this way, it is important to do thorough fundamental analysis of the company in which you are investing. You want to put your money in a stock you believe will trend upwards over time, even if there is some market volatility along the way, rather than get distracted by shorter term peaks and troughs.

Pros

  • Can build wealth over time to achieve financial goals
  • Don’t need to be very reactive to short-term market movements
  • Some stocks will give you an income via consistent dividend payments.

Cons

  • Takes a long time to realise any profits
  • Your capital is tied up in stocks and cannot be used for other investments

CFD Trading 

If your aim is to generate profits in the short term, then you might be better off trading shares than holding them in your portfolio. Stock trades like this are executed using CFDs (contracts for difference), which allow investors to trade against the value of a stock without having to take ownership of it. When CFD trading, investors are looking to buy and sell stocks fast to profit from short-term fluctuations in value.

One aspect of CFD trading that many investors find attractive is that they allow you to trade with leverage. This means you can place large trades while only putting up a fraction of the value yourself – for instance, if a platform offered leverage of 1:10, you could put £10 into PFE shares and be able to trade £100 worth. This can maximise profits if the market moves in your favour, but be careful as it can also lead to heavy losses.

When trading using CFDs, it is key to be skilled at technical analysis and reading stock price charts. As you’re trading stocks quickly and frequently, the fundamental strength of the company in which you’re investing isn’t as important as being able to predict how its stock price will rise and fall minute-by-minute.

Pros

  • Can generate fast profits if you read the market right 
  • Some platforms allow you to trade with leverage
  • Prevents your capital being tied up so you can take advantage of investment opportunities

Cons

  • Trading with leverage is risky and can lead to big losses
  • Doesn’t necessarily generate growth over the long term

Consider which approach suits you best and craft an investment strategy that works for you. If you need more information, then simply take our beginner’s course on stock trading and read our beginner’s guide to CFD trading to get you up to speed. 

If neither of these options appeal to you, then you can find a variety of other ways to invest in PFE stock on this page. If, however, you’re ready to get involved now, simply select one of the brokers in the table above and get started. 

How to choose a broker

With the wide variety of online brokers available these days, it can be hard to figure out which is the best service to go with. Our comparison table and in-depth reviews can help you cut through the noise, but by and large these are the aspects you should be considering when selecting a broker:

  • Range of stocks available. The most important thing is that you can actually use the broker to purchase the shares you’re looking for. Some brokers offer more stocks than others, and many will allow you to trade other assets, such as forex and commodities.
  • Fees and commissions. You want to keep as large a chunk of your profits as you can, so it’s important to make sure your broker doesn’t charge high fees that can eat into your profits.
  • Regulation. You should only use regulated brokers to place trades. Unregulated brokers can be risky and offer little to no protection if the business were to fail while you had funds in your account.
  • Payment methods available. You might want to use a specific payment method, such as PayPal. Not all brokers accept every payment method, but by using our comparisons, you can search for the brokers that support the option you’re looking for.
  • Reputation. One of the strongest indicators of a broker’s reliability is the reputation it has with the customers who have used it. Brokers are online businesses, and as such many user experiences can be found online. You can check these out in addition to our reviews to make sure you choose the right platform.
  • Customer service. As you’re going to be investing your money using the platform, you want to check that the broker offers good customer service in case you have a query or something goes wrong.

Latest Pfizer news

Pfizer Inc., (NYSE: PFE) announced that the company sold Covid-19 jabs worth $7.8 billion in the second quarter. In addition, the company raised its full-year 2021 sales estimates from the vaccine from $26 billion to $33.5 billion. The data was detailed in the company’s second quarter earnings results…
On Tuesday, Reuters reported that the EU is targeting more than 1 billion COVID-19 shots by September. This is a huge figure considering that since the vaccine roll-outs began earlier this year, only 266 million vaccinations have been administered in the European Union. The US…
Shares of COVID-19 vaccine maker Moderna Inc (NASDAQ: MRNA) were trading higher by more than 2% Tuesday morning after announcing encouraging results from its TeenCOVE study. Study results Moderna said in a press release its Phase ⅔ study of its COVID-19 vaccine (mRNA-1273) in adolescents met its primary…

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James Knight
Financial writer
When he isn’t at work, James is an avid trader and golfer who likes to travel. He once fed, rode, and ate an ostrich all on… read more.