Uber (UBER)

Learn everything you need to know about Uber and find links to beginner-friendly guides that show you the best way to invest in it.
Updated: Feb 15, 2023

About Uber

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What is Uber?

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Uber is a ride-sharing platform that allows users to request a ride from their smartphone. Once a ride is requested, nearby drivers are alerted and can choose to accept the request. The rider can track the driver’s progress and receive an estimated arrival time.

Payment is handled through the app, so there’s no need for cash or credit cards. Since its launch in 2010, Uber has expanded to over 700 cities worldwide and has become a popular alternative to traditional taxi services.

How does Uber make money?

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Uber’s primary revenue stream comes from taking a percentage of the fare charged for each ride. Depending on the city, the company charges its drivers a commission fee, typically ranging from 20% to 25% of the fare.

Uber also makes money through its food delivery service, Uber Eats, which charges restaurants a commission fee for each order. Additionally, Uber has a freight shipping service, Uber Freight, which connects shippers with carriers and takes a percentage of the transaction as its fee.

Uber’s pricing system is based on a dynamic pricing model, meaning fares increase during times of high demand, such as rush hour or a major event. This surge pricing is intended to encourage more drivers to come onto the road and meet the demand while compensating existing drivers for the increased demand.

What is Uber’s best selling service?

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Uber’s best selling service is its ride-sharing platform, which connects drivers with riders in real time. The platform has disrupted the traditional taxi industry, allowing users to easily and quickly hail a ride through their smartphone without needing to wait on the street or call a taxi dispatch centre.

Uber has also expanded into other areas, including food delivery with Uber Eats and freight shipping with Uber Freight. However, the ride-sharing platform remains the company’s core product and accounts for most of its revenue.

In recent years, Uber has also started focusing on electric vehicles, launching a program encouraging its drivers to switch to electric cars. This program, called the “EV Champions Initiative,” aims to get more electric vehicles on the road and reduce carbon emissions.

Who are the key executives at Uber?

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Here is a list of the executive team running Uber.

  • Dara Khosrowshahi. CEO & Director
  • Nelson Juseuk Chai. Chief Financial Officer
  • Derek Anthony West J.D. Sr. VP, Chief Legal Officer & Corp. Sec.
  • Jill Hazelbaker. Sr. VP of Marketing & Public Affairs
  • Glen Ceremony. Chief Accounting Officer & Global Corp. Controller
  • Sundeep Jain. Chief Product Officer & Sr. VP of Engineering
  • Balaji Krishnamurthy C.F.A. Head of Investor Relations
  • Scott Schools. Chief Compliance and Ethics Officer

Where can I buy shares in Uber?

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You can buy Uber stock on a stock trading platform. These platforms are extremely simple to use but there are different options to suit your specific needs. If you are a first-time investor, you might want to use a trading platform for beginners, while if you plan on doing a lot of trading from your phone, a stock trading app might be best.

Are there any other ways to invest in Uber?

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The simplest way to invest in Uber is to buy shares through a stock broker. However, you can also invest through an ETF or a fund. The best ETFs allow you to invest in the stock market more generally rather than focus on one company.

Uber is part of the Nyse index, so you can invest in an ETF that tracks that index, or choose a technology ETF that lets you own a basket of related stocks from the same industry.

More about the UBER price

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What is the Uber stock price today?

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The UBER stock price today is currently $35.23, as of 15 February, 2023. The price of Uber is down 3.48% over the past 52 weeks. You can use the live Uber stock chart to track the NYSE:UBER price in real time above, or compare the Uber value today to its past performance using the Uber financials tab at the top of this page.

What is the 52-week low for Uber stock?

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The 52-week low for Uber stock is $19.90. UBER stock is currently 78.44% above the 52-week low.

What is the 52-week high for Uber stock?

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The 52-week high for Uber stock is $37.88. UBER stock is currently 5.85% below the 52-week high.

What is the stock forecast for Uber?

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The average Uber stock forecast has a price target of $47.23 by the end of 2023. Uber’s latest financial results, the broader economic outlook, and the industry’s competition all influence these forecasts.

It’s best to take analyst forecasts with a grain of salt but you can use their estimates to help you understand the weight of opinion about a stock.

More stock guides

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How much is Uber worth?
When did UBER stock go public?
Who owns the most shares in Uber?
Who are Uber’s biggest competitors?
Has UBER stock split?
When are Uber’s earnings?
Does Uber pay a dividend?

Recent Uber news

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Latest Uber price analysis

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Sources & references
Risk disclaimer
Prash Raval
Financial Writer
When not researching stocks or trading, Prash can be found either on the golf course, walking his dog or teaching his son how to kick a… read more.