Baosheng Media (BAOS)
Nasdaq Market Closed
Baosheng Media Group Holdings Limited is a China-based provider of digital marketing services for advertisers seeking to reach consumers across the country’s major online platforms. The company operates in the internet advertising and marketing services market, where brands depend on data-driven campaign planning, platform relationships, creative content, and measurable performance to compete for user attention.
Baosheng Media’s services cover several parts of the online marketing process. It provides internet marketing solutions, short-video and vlog marketing, content production and account operation support, e-commerce marketing, data platform services, and services connected to artificial intelligence technologies. The company also offers customized marketing plans that are designed around a client’s audience, budget, product category, and desired conversion goals.
A key feature of the business is its work with leading Chinese internet ecosystems. Baosheng Media develops channel marketing services through relationships with platforms associated with companies such as Tencent, Alibaba, ByteDance, and Kuaishou. These platforms include social media, video, short-form content, e-commerce, and other high-traffic digital environments that are central to online advertising in China.
The company’s market is competitive and fast-moving. Advertisers regularly shift spending toward formats that deliver stronger engagement, while platform algorithms, regulatory rules, and consumer behavior can change quickly. Baosheng Media’s value proposition rests on its ability to combine media placement, creative execution, platform know-how, and data analysis into campaigns that help clients acquire customers and build brand visibility.
For investors, BAOS represents exposure to China’s digital advertising supply chain, particularly the intersection of online video, e-commerce promotion, influencer-style content, and performance marketing.
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Income Statement
| Line Item | 2025 Q4 | 2024 Q4 | 2023 Q4 | 2022 Q4 | 2021 Q4 |
|---|---|---|---|---|---|
| Revenue | 568.99K | 624.09K | 921.83K | 2.42M | 3.91M |
| Cost of revenue | 497.61K | 433.49K | 308.4K | 2.45M | 2.08M |
| Gross profit | 71.38K | 190.6K | 613.44K | -31.84K | 1.83M |
| Operating income | -10.24M | -26.75M | -2.34M | -24.07M | -9.42M |
| EBITDA | -9.88M | -26.4M | -1.95M | -23.68M | -8.7M |
| Net income | -12.02M | -26.87M | -1.85M | -23.74M | -6.75M |
| Income taxes | 695 | — | — | — | — |
| Interest expense | -12.14K | -135.16K | -14.49K | 16.4K | -57.11K |
| Other operating expenses | 6.03M | 23.01M | 726.29K | 20.46M | 7.31M |
| Total operating expenses | 10.31M | 26.94M | 2.95M | 24.04M | 11.26M |
| Basic EPS | -7.83 | -17.51 | -1.2 | -15.47 | -4.62 |
| Diluted EPS | -7.83 | -17.51 | -1.2 | -15.47 | -4.62 |
Balance Sheet
| Line Item | 2025 Q4 | 2024 Q4 | 2023 Q4 | 2022 Q4 | 2021 Q4 |
|---|---|---|---|---|---|
| Total assets | 12.42M | 21.25M | 48.83M | 58.05M | 94.08M |
| Total liabilities | 9.13M | 6.42M | 6.47M | 12.61M | 20.02M |
| Total equity | 3.29M | 14.82M | 42.36M | 45.44M | 74.06M |
| Cash & equivalents | 1.27M | 1.48M | 3.32M | 6.68M | 4.75M |
| Current assets | 6.31M | 12.45M | 38.81M | 48.86M | 82.07M |
| Current liabilities | 9.13M | 6.42M | 6.47M | 12.61M | 19.48M |
| Accounts payable | 5.37M | 3.62M | 2.29M | 8.85M | 12.16M |
| Receivables | 4.61M | 3.69M | 26.08M | 32.13M | 56.36M |
Cash Flow
| Line Item | 2025 Q4 | 2024 Q4 | 2023 Q4 | 2022 Q4 | 2021 Q4 |
|---|---|---|---|---|---|
| Operating cash flow | -2.26M | -1.52M | 2.26M | 1.6M | -31.21M |
| Investing cash flow | 1.83M | 1.19M | -6.31M | -3.78M | -6.41M |
| Financing cash flow | 15.31K | -1.53M | 847.35K | 295.77K | 36.09M |
| Change in cash | -214.68K | -1.84M | -3.36M | -2.2M | -1.39M |
| Net income | -12.02M | -26.87M | -1.85M | -23.74M | -6.75M |
| Kind | Filing | Date | Link |
|---|---|---|---|
| edgar index | 424B5 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 3 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 3 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 3 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 3 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | S-8 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SCHEDULE 13G/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 144 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SCHEDULE 13G/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 144 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13G/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 144 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | NT 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13G/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 424B5 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | EFFECT — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | CORRESP — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | F-3/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | CORRESP — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | UPLOAD — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | F-3 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 144 — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | NT 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13D/A — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | NT 20-F — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13G — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13D — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13G — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13G — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | SC 13G — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing | |
| edgar index | 6-K — Baosheng Media Group Holdings Ltd | View Filing |
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