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Natural Health Trends (NHTC)

Nasdaq Market Open

Natural Health Trends Corp. is an international direct-selling and e-commerce company that markets consumer products in the health, wellness, beauty, lifestyle, and home categories. The company operates through a member and customer network, using online channels and relationship-based selling rather than relying primarily on conventional retail shelves. Its business model depends on product demand, distributor activity, market access, and the regulatory environment for direct sales in each country where it operates.

The company’s wellness range includes targeted nutritional products designed to support areas such as joint health, digestion, antioxidant intake, cardiovascular wellness, and vision health. Its beauty and personal care lines include cleansers, creams, lotions, serums, toners, and related skincare products, with an emphasis on anti-aging, hydration, and daily care routines. Natural Health Trends also offers lifestyle products aimed at supporting active living and general quality of life, as well as home products intended to promote a cleaner living environment.

Geographically, Natural Health Trends has a strong reliance on Asia, with Hong Kong representing its largest revenue source. It also sells into markets including China, Taiwan, Japan, the United States, and other regions. That footprint gives the company access to large consumer markets but also exposes it to currency movements, local consumer confidence, direct-selling rules, and changes in cross-border commerce.

For investors, Natural Health Trends is distinctive as a relatively focused global wellness and beauty marketer with a direct-sales heritage. Its results are closely linked to the productivity and retention of its sales network, the appeal of its product portfolio, and its ability to operate compliantly across multiple jurisdictions.

2.45 USD
+0.06 (+2.50%)

Last updated

Market Cap
20.59M
P/E
P/FCF
P/S
0.54
Enterprise Value
11.37M
Sector
Industry
Address
609 DEEP VALLEY DRIVE, SUITE 395, ROLLING HILLS ESTATES, CA, 90274
Market Cap
20.59M
Enterprise Value
11.37M
P/E
P/B
1.25
P/S
0.54
EV / EBITDA
-6.15
EV / Sales
0.3
EPS
-0.13
Dividend Yield
37.72%
P/FCF
P/CF
Free Cash Flow
-7.45M
ROE
-7.03%
ROA
-3.62%
Debt / Equity
0
Current Ratio
2
Quick Ratio
1.85
Cash
0.7
Avg Volume
35.17K
Fundamentals Snapshot Price
2.4

Income Statement

Line Item 2026 Q1 2025 Q4 2025 Q3 2025 Q2 2025 Q1
Revenue 9.21M 9.75M 9.48M 9.81M 10.74M
Gross profit 6.9M 7.11M 6.99M 7.26M 7.91M
Operating income -474K -635K -495K -333K -345K
EBITDA -463K -613K -467K -304K -315K
Net income -154K -588K -431K 15K 122K
Basic EPS -0.02 -0.05 -0.04 0.01
Diluted EPS -0.02 -0.05 -0.04 0.01

Balance Sheet

Line Item 2026 Q1 2025 Q4 2025 Q3 2025 Q2 2025 Q1
Total assets 31.95M 38.43M 42.25M 45.16M 53.18M
Total liabilities 15.49M 15M 16.1M 16.31M 22.3M
Total equity 16.46M 23.43M 26.15M 28.86M 30.88M
Cash & equivalents 9.22M 6.81M 14.34M 10.53M 21.69M
Current assets 26.54M 34.19M 37.89M 40.86M 48.81M
Current liabilities 13.24M 13.69M 14.76M 14.95M 20.74M

Cash Flow

Line Item 2026 Q1 2025 Q4 2025 Q3 2025 Q2 2025 Q1
Operating cash flow -797K -959K 113K -5.64M 484K
Investing cash flow 9.94M -4.4M 5.9M -3.33M 9.97M
Financing cash flow -6.73M -2.3M -2.3M -2.3M -2.3M
Change in cash 2.41M -7.55M 3.8M -11.15M 8.16M
Kind Filing Date Link
edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
eight k text 8-K — 8-K View Filing
edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
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edgar index SCHEDULE 13D — NATURAL HEALTH TRENDS CORP View Filing
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edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
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edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
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eight k text 8-K — 8-K View Filing
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form 4 Form 4 — CHAN YIU TUNG View Filing
form 4 Form 4 — Nduati Lucy Njeri View Filing
form 4 Form 4 — MASON RANDALL A View Filing
edgar index DEF 14A — NATURAL HEALTH TRENDS CORP View Filing
edgar index DEFA14A — NATURAL HEALTH TRENDS CORP View Filing
edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
eight k text 8-K — 8-K View Filing
edgar index 10-K — NATURAL HEALTH TRENDS CORP View Filing
ten k section 10-K — business View Filing
ten k section 10-K — risk_factors View Filing
edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
edgar index 4 — NATURAL HEALTH TRENDS CORP View Filing
edgar index 4 — NATURAL HEALTH TRENDS CORP View Filing
edgar index 4 — NATURAL HEALTH TRENDS CORP View Filing
edgar index 4 — NATURAL HEALTH TRENDS CORP View Filing
edgar index 4 — NATURAL HEALTH TRENDS CORP View Filing
form 4 Form 4 — Davidson Timothy Scott View Filing
form 4 Form 4 — Davidson Timothy Scott View Filing
form 4 Form 4 — Davidson Timothy Scott View Filing
form 4 Form 4 — Sharng Chris Tahjiun View Filing
form 4 Form 4 — Sharng Chris Tahjiun View Filing
form 4 Form 4 — Sharng Chris Tahjiun View Filing
form 4 Form 4 — Wong Ching Chung View Filing
form 4 Form 4 — Wong Ching Chung View Filing
form 4 Form 4 — Wong Ching Chung View Filing
form 4 Form 4 — CHAN YIU TUNG View Filing
form 4 Form 4 — CHAN YIU TUNG View Filing
form 4 Form 4 — CHAN YIU TUNG View Filing
form 4 Form 4 — MASON RANDALL A View Filing
form 4 Form 4 — MASON RANDALL A View Filing
form 4 Form 4 — MASON RANDALL A View Filing
form 4 Form 4 — MASON RANDALL A View Filing
edgar index 8-K — NATURAL HEALTH TRENDS CORP View Filing
edgar index 10-Q — NATURAL HEALTH TRENDS CORP View Filing
edgar index 4 — NATURAL HEALTH TRENDS CORP View Filing