Invezz

E.l.f. Beauty CEO: 'We did great' during COVID

E.l.f. Beauty CEO: 'We did great' during COVID
Wajeeh Khan
May 28, 2021, 14:57 PM
  • E.l.F Beauty topped Wall Street estimates in the fiscal fourth quarter.
  • The cosmetics company expects up to 10% growth in sales this year.
  • CEO Amin says E.l.F's online business was up triple digits last year.

E.l.F Beauty Inc (NYSE: ELF) reported its financial results for the fiscal fourth quarter on Thursday that topped Wall Street estimates. For fiscal 2022, the company now forecasts up to 10% annualised growth in sales.

E.l.F Beauty’s financial results for the fourth quarter

E.l.F generated $92.7 million (£65.32 million) of sales in the fourth quarter that represents a 24% year over year increase, attributed primarily to eCommerce. Adjusted for non-recurring items, it earned 16 cents per share.

CEO Tarang Amin sat with CNBC to discuss the company’s eCommerce growth during the COVID-19 crisis on Thursday. According to the chief executive, as restrictions started to ease in recent months, a resurgence in colour cosmetics and skincare was evident. On CNBC’s “Closing Bell”, he said:

E.l.F Beauty picked up 100 basis points of market share in 2020

Amin said that the company is focusing on continuing momentum. E.l.F Beauty picked up 100 basis points of market share amidst the pandemic last year, becoming the only top-five brand that expanded its market share in 2020.  

E.l.F Beauty secured a spot in the list of very few companies that launched new products amidst the health emergency last year that still grabbed consumers’ attention. This ability to innovate, as per the chief executive, is what distinguishes the E.l.F from the rest of the competition.  

Shares of the company opened at $28.58 per share on Friday and are currently exchanging hands at $28.26 per share. In comparison, the stock had started the year 2021 at a lower $25.10 per share. E.l.F performed largely upbeat in the stock market last year with an annual gain of more than 60%. At the time of writing, the NYSE-listed firm has a market cap of $1.45 billion and a price to earnings ratio of 235.19.