iPhone 16 launch today: What to expect from Apple's 'It's Glowtime' event 2024?

Apple's highly anticipated ‘It’s Glowtime’ event is set for September 9, 2024, where the tech giant is expected to reveal its latest innovations. This annual event traditionally spotlights new flagship devices, including the latest iPhone models and Apple Watch updates.

This year, fans can look forward to the iPhone 16 series, Apple Watch Series 10, and possibly updates to other Apple products.

Where and how to watch the Apple event?

The ‘It’s Glowtime’ event will begin on Monday, September 9, at 10 am PT / 1 pm ET in the USA.

Apple will live stream the event on its official website, YouTube channel, and through the Apple TV app, offering global access to viewers interested in catching the announcements live.

The event will take place at the Steve Jobs Theater in Cupertino, California, Apple’s iconic venue for its biggest launches.

iPhone 16 series expected to steal the spotlight

The main attraction of the event will likely be the unveiling of the iPhone 16 series.

Apple is expected to release four new iPhone models, with significant upgrades in camera technology, processing power, and display features. Speculation suggests improved battery life, faster charging, and new color options for the devices.

The company’s advancements in AI technology are also expected to enhance user experience, although specific features have yet to be confirmed.

Apple Watch Series 10 to make a debut

In addition to the iPhone 16 series, Apple is poised to introduce the Apple Watch Series 10. The latest watch is rumored to feature larger screen sizes, a thinner design, and enhanced durability.

There are also discussions surrounding potential health feature upgrades, such as sleep apnea detection, though it is uncertain if these will be available at launch.

Potential updates for AirPods and iOS

Apple is likely to unveil the fourth-generation AirPods, which could include improved audio quality, enhanced noise cancellation, and a USB-C port.

For the first time, Active Noise Cancellation may be available at a lower price point, making it more accessible to a broader consumer base.

Alongside hardware releases, Apple is expected to announce the release date for iOS 18, with the rollout taking place shortly after the event. Updates for iPadOS 18, watchOS 11, and tvOS 18 are also anticipated.

Accessories and additional products

As part of the event, Apple is expected to introduce new iPhone cases and Apple Watch bands. These accessories will feature fresh colours and designs, and will likely be available for purchase immediately following the event.

What about future Apple events?

While Apple typically hosts another event in October focused on Mac and iPad updates, this year may see fewer announcements regarding iPads since a separate event was held in May.

The September 9 event is shaping up to be an exciting showcase of cutting-edge technology, with the iPhone 16 and Apple Watch Series 10 likely to dominate the conversation.

Stay tuned for all the latest developments as Apple continues to redefine its product lineup and technology offerings.