Top gaming creators launch Gallaxia, a player-owned gaming and entertainment studio

More than 50 video game creators (including Panda, Levinho, and iFerg) have collaborated to launch Gallaxia – a player-owned gaming and entertainment studio that combines creator ownership, AAA gameplay, and mass-market distribution. 

In one of the largest creator-driven movements in digital entertainment to date, Gallaxia unites a fan base of some of the top creators in the world – spanning 200 million followers – and aims to create a new sort of gaming ecosystem, centered around players and not corporations. 

With founding team members – including legendary PUBG Mobile stars Panda, Levinho, and Sevou and former Chelsea FC footballer James Ashton – Gallaxia has combined creator ownership, viral gameplay design, and cross-platform entertainment into a unified ecosystem.

With over 30 billion views on social media, the founding team collectively makes Gallaxia the largest creator-led collective in the history of interactive entertainment.

Panda, co-owner of Gallaxia & one of the world’s most-watched mobile gaming creators, said: “We’re bringing the players. Every one of us has spent years building communities, and now we’re building something those communities can actually own and be proud of.”

Creator-led ownership meets AAA gaming

While traditional gaming studios involve creators to do short-term promotional campaigns, Gallaxia sees top creators become long-term owners and builders in its ecosystem.

Every creator has ownership benefits via Gallaxium Bars, limited digital assets linked to revenue from every game and product launched on the network.

Levinho, co-owner of Gallaxia, said: 

“Gallaxia will revolutionise how a gaming and entertainment studio is built, and we’ve brought together the best possible team globally to do it in real time with the community. Finally, a game for the players, built by the players.” 

iFerg (left) and James Ashton (right), co-owners of Gallaxia, during the Planet-X launch shoot in the Dubai desert.

Sevou, co-owner of Gallaxia, said:  

”Gallaxia flips the system. Creators aren’t billboards anymore - we’re the builders, owners, and storytellers of our own ecosystem.”

Planet-X to serve as Gallaxia’s flagship game

Planet-X, the studio’s first title, will serve as Gallaxia’s flagship game and is set to migrate to the Gallaxia chain.

The free-to-play treasure-hunt shooter invites players to compete daily for real-world prizes and integrates live creator events, digital item ownership, and physical reward delivery.

Planet-X has already seen 300,000 verified sign-ups before its official marketing campaign, and $500,000 in early sales demonstrates the strength of Gallaxia’s creator-led distribution model. 

Early campaigns have shown the network’s viral potential — a single stealth post by three co-owners generated 2.4 million views and 10,000 new followers within 48 hours.

With 50 creators, cross-promoting across platforms, each major event is set to reach tens of millions of players in real-time.

Expanding through partnerships and real-world rewards

Gallaxia is also forming partnerships across sports and entertainment, offering fans unique real-world experiences linked to in-game achievements.

Its first collaboration features 2025 NBA Champion Isaih Joe, who will drop signed jerseys into Planet-X and the GO-hunt augmented reality treasure hunt experience. James Ashton, co-owner of Gallaxia, said:

James Ashton, co-owner of Gallaxia, said: 

“Gallaxia is pioneering how a gaming and entertainment studio is built. Our goal is to build the next Riot Games but on a chain, co-owned by the community and the world's best gamers and creators.“

By merging creator influence, blockchain-powered ownership, and AAA-level development, Gallaxia aims to redefine how games are built, owned, and distributed in the creator economy, marking a significant evolution in the intersection of gaming and entertainment.