Where to Buy ICOs

Want to buy an ICO? Use the steps in this guide to learn how.
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Updated on Apr 16, 2025
Reading time 4 minutes

Key Takeaways

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  • ICOs offer early investment opportunities – They allow investors to buy new tokens at an early stage, often at lower prices.
  • Main buying options – You can purchase ICOs through official project websites, ICO launchpads (e.g., Binance Launchpad), crypto exchanges, or decentralized platforms.
  • High risks involved – ICOs can be scams, face regulatory issues, or fail due to market conditions. Always conduct thorough research before investing.

Buy ICOs

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Initial Coin Offerings, or ICOs, have become a preferred way for emerging cryptocurrency startups to raise funds. 

ICOs allow anyone to become an early investor in exciting ventures at relatively affordable price levels. 

But where can you buy ICOs, and how can you make an investment both safe and sound? 

Let’s explore this issue in detail.

What Are ICOs?

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An ICO is a financing mechanism in which a new cryptocurrency project distributes its coins to early investors. 

In case the project succeeds, these coins can then be traded for well-established cryptocurrencies on a trading platform. 

ICOs gained widespread popularity during the 2017 cryptocurrency boom, with projects such as Ethereum raising millions in funding. 

ICOs, however, go with a high level of uncertainty, with lots proving to be scams and many simply vanishing into thin air.

Where to Buy ICOs

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Here are the main platforms and methods for buying ICOs:

1. Official ICO Websites

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Most ICOs sell directly through their respective websites. 

The general process is as follows:

  1. Sign Up: Start with an account sign-up at a specific project’s website.
  2. Complete KYC: Usually, ICOs require a Know Your Customer (KYC) process to follow compliance requirements.
  3. Send Funds: Purchase tokens with cryptocurrencies such as Bitcoin (BTC) and Ethereum (ETH). 

For instance, the Filecoin ICO in 2017 raised over $200 million through its website, making it one of the most successful ICOs in history. 1

2. ICO Launchpads

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ICO launchpads act as platforms for supporting and hosting new ICOs. 

ICO launchpads have an added security layer and stricter testing to counter scams to a larger extent. 

Popular ICO launchpads include:

  • Binance Launchpad: Binance’s platform supported successful ICOs such as BitTorrent (BTT) and Fetch.ai (FET).
  • Polkastarter: Polkastarter acts as a decentralized launchpad for cross-token pools and auctions.
  • DAO Maker: Dedicated to retail ICOs, DAO Maker supported ventures such as Orion Protocol (ORN).

For those tracking upcoming investment opportunities, an upcoming crypto ICOs calendar can help identify promising new launches.

3. Cryptocurrency Exchanges

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Some exchanges list ICOs directly on their platforms. 

This can make the process easier and more secure. Examples include:

  • KuCoin Spotlight: KuCoin’s platform for new token sales, which has featured projects like Trias (TRY) and VIDT Datalink (VIDT).
  • Huobi Prime: Huobi’s platform for launching new tokens, such as Top Network (TOP) and Newton.

4. Decentralized Platforms

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Decentralized platforms allow you to participate in ICOs without intermediaries. 

Some examples include:

  • Uniswap: A decentralized exchange (DEX) where you can buy newly launched tokens. However, be cautious, as not all tokens listed on Uniswap are legitimate.
  • Balancer: Another DEX that supports new token launches and liquidity pools.

Risks of Buying ICOs

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ICOs come with significant risks, including:

  • Scams: Many ICOs have turned out to be scams, with founders disappearing after raising funds.
  • Regulatory Issues: In a few countries, ICOs have strong regulations, and participating in an unregistered ICO can cause legal issues.
  • Market Volatility: Even the most sound ICOs can fall apart under poor market performance or poor execution.

Is It Worth Investing in an ICO?

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Investors often ask, is it worth investing in an ICO?

The answer depends on several factors, such as the project’s legitimacy, the strength of the development team, and its potential real-world application.

While some ICOs have delivered massive returns, others have failed due to mismanagement or lack of adoption.

Conducting thorough research before investing is crucial.

Final Thoughts

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ICO investing can involve a high-risk, high-return scenario. 

To make it less risky, it is best to follow proven platforms such as Binance Launchpad or Polkastarter, and conduct a thorough analysis of each project prior to investing your funds.

Look for projects with sound fundamentals, transparent development groups, and active communities.

FAQs

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01

Are ICOs safe investments?


Sources & references